{"product_id":"dr-roback-s-stomach-bitters-vintage-advertising-poster-1866","title":"Dr. Roback’s Stomach Bitters Vintage Advertising Poster, 1866","description":"\u003cp\u003e\u003cem\u003eDr. Roback’s Stomach Bitters Unrivaled\u003c\/em\u003e, published in 1866 by Gibson \u0026amp; Co. Lith, gives a proprietary remedy the splendour of a theatrical spectacle. At its centre stands a woman in sweeping white and purple drapery, presenting a glass in one hand and a bottle in the other. Soft pinks, warm beige and touches of red and green surround her, while emphatic lettering, floral ornament and scrolling borders transform a commercial message into an elaborate display.\u003c\/p\u003e\n\n\u003cp\u003eThe poster belongs to the flourishing nineteenth-century market for patent medicines, in which bottled preparations were promoted for an extensive range of complaints. Before modern regulation and clinical advertising standards, visual persuasion was crucial: imposing claims, memorable brand names and richly decorative imagery helped manufacturers establish authority in crowded urban and rural markets. Here, the word “Unrivaled” is not a modest description but the organising principle of the design, expressed through scale, colour and ceremonial presentation.\u003c\/p\u003e\n\n\u003ch3\u003eA closer look\u003c\/h3\u003e\n\n\u003cp\u003eThe composition is strongly vertical and broadly symmetrical. The central figure provides its pale, luminous focus, her face and exposed arms picked out against the deeper purple folds of her clothing. The bottle and raised glass turn the product into part of her pose rather than a separate still-life detail. Small highlights suggest reflections on both vessels, sharpening their presence amid the softer textures of fabric and skin.\u003c\/p\u003e\n\n\u003cp\u003eAbove and around her, leafy and floral motifs create a dense ornamental frame. A large bird rests near her shoulder, its layered feathers rendered with noticeably finer detail than the flatter surrounding colour. Curved ribbons and scrolling forms direct the eye from the upper proclamation—“Dr. Roback’s Stomach Bitters Unrivaled”—towards the commercial information below. This movement between figure and lettering is central to the poster’s effectiveness: illustration attracts attention, while typography delivers the name and claim.\u003c\/p\u003e\n\n\u003cp\u003eThe lower section becomes busier and more materially specific. An ornate scroll at the left bears “SOLE PROPRIETORS” and address details, including “No. 56, 58, 60 \u0026amp; 62 East 3rd St., Cincinnati, O.” Across the bottom, “PRINCE, WALTON \u0026amp; CO.” appears with commanding clarity. Barrels at the lower right introduce the practical world of manufacture and distribution, their grain and rounded forms contrasting with the floating draperies above. These small commercial details anchor an otherwise highly staged design in the realities of a bottled commodity.\u003c\/p\u003e\n\n\u003ch3\u003eContext and significance\u003c\/h3\u003e\n\n\u003cp\u003eAdvertising prints of this kind occupied an increasingly competitive visual culture. Their task was not merely to identify a product but to make it appear established, desirable and trustworthy. Gibson \u0026amp; Co. Lith’s design does so by combining bold graphic hierarchy with the conventions of decorative figure painting: the remedy is surrounded by abundance, refinement and confident display rather than by clinical evidence.\u003c\/p\u003e\n\n\u003cp\u003eThe result is revealing both as graphic design and as social history. Its persuasive force lies in the careful accumulation of effects—the poised figure, brilliant glass, ornamental borders, assertive superlative and precise Cincinnati address. Seen today, \u003cem\u003eDr. Roback’s Stomach Bitters Unrivaled\u003c\/em\u003e records a moment when commercial lithography could lend a medicinal claim the visual authority of pageantry.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eChoosing the right size and finish\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eArtwork can feel intimate at smaller sizes and dramatically more architectural at larger ones. Use the room preview, model image and size guide to see how the proportions and scale will work in your space.\u003c\/p\u003e\n\n\u003cp\u003eIf you need an exact size, specialist framing or help planning a larger display, \u003ca href=\"\/es\/pages\/contact-us\"\u003eask our workshop for advice\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp\u003eThe model in the listing images is holding the 18x24in (45x60cm) version of this art print.\u003c\/p\u003e\n\u003cp\u003eWhere personalisation is available, you can add a short title or dedication, or one considered visual detail. \u003ca href=\"\/es\/pages\/map-personalisation\"\u003eSee examples of personalised artwork\u003c\/a\u003e.\u003c\/p\u003e\n\n\u003cp\u003eChoose Original to retain the colour and character of the source artwork, or Aged for a warmer, more antique appearance. \u003ca target=\"_blank\" href=\"\/es\/pages\/sepia-aged-maps\"\u003eSee examples of our Aged artwork\u003c\/a\u003e.\u003c\/p\u003e\n\n\u003cp\u003eEvery piece is produced to archival standards using fade-resistant pigment inks on acid-free matte art paper. Choose an art print, framed art print or framed canvas using the finish options above.\u003c\/p\u003e\n\n\u003cp\u003eFramed art prints use crystal-clear optical acrylic for excellent clarity, lower weight and safer delivery than glass. Each piece arrives professionally framed and ready to hang.\u003c\/p\u003e\n\n\u003cp\u003eSelected artworks can be produced at statement sizes up to 3 metres (10ft). Custom sizing and \u003ca target=\"_blank\" href=\"\/es\/pages\/custom-framing\"\u003especialist framing\u003c\/a\u003e are also available. If the exact option you need is not listed, \u003ca target=\"_blank\" href=\"\/es\/pages\/contact-us\"\u003econtact our workshop\u003c\/a\u003e.\u003c\/p\u003e","brand":"The Unique Maps Co.","offers":[{"title":"8x10in (20x25cm) \/ Art print","offer_id":67632482484615,"sku":null,"price":25.0,"currency_code":"GBP","in_stock":true},{"title":"8x10in (20x25cm) \/ Framed art print","offer_id":67632482517383,"sku":null,"price":60.0,"currency_code":"GBP","in_stock":true},{"title":"8x10in (20x25cm) \/ Framed canvas","offer_id":67632482550151,"sku":null,"price":70.0,"currency_code":"GBP","in_stock":true},{"title":"A4 (210x297mm) \/ Art print","offer_id":67632482582919,"sku":null,"price":25.0,"currency_code":"GBP","in_stock":true},{"title":"A4 (210x297mm) \/ Framed art print","offer_id":67632482615687,"sku":null,"price":60.0,"currency_code":"GBP","in_stock":true},{"title":"A4 (210x297mm) \/ Framed 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